An interview with Bill Reed, Marketing Specialist for the Hatfield-McCoy Regional Recreation Authority.
by Karen Umphress, Owner, UP! Outside
My husband Tom and I recently visited the Hatfield-McCoy Trail System. We took a break from riding one afternoon to have lunch at a restaurant in the town of Gilbert, WV. During the lunch, we started talking with restaurant owner about the trail system and the impact it made on the people of the town.
The thing that really hit me was the pride in the community that has grown as a direct result from the trail system. We tend to focus on the economic stimulus that the trail system can add to the community, but it is really just the beginning of the positive affects that can come from a well run trail system.
To get more of the story, I sat down with Bill Reed, the Marketing Specialist for the Hatfield-McCoy Regional Recreation Authority as well as a business owner in the town of Gilbert. He was kind enough to answer some questions for me.
Q: Describe the Hatfield-McCoy trail system.
Reed: The Hatfield-McCoy trail system is a multi use trail system open to all non-motorized and motorized recreation with the exception of full sized vehicles. Its project area is 9 counties in southern West Virginia, encompassing 6 trail systems with a total of approximately 500 miles. The trails systems are: Indian Ridge, Buffalo Mountain, Dingess Rum, Pinnacle Creek, Browning Fork, and Little Coal River.
Q: Who uses the trails system?
Reed: While the trail system is classified as a multi use recreational area, due to the terrain and the mileage, it is primarily used by Off-Highway Motorcycles, All Terrain Vehicles, and Utility Trade Vehicles.
Q: What are the economic benefits of the trail system?
Reed: The Hatfield-McCoy trail system has had a tremendous economic impact to Southern West Virginia. Its was created to provide economic diversification to the southern counties that had seen their economy dwindle from a decrease in natural resource extraction. Towns and municipalities that seemed to have been drying up have a new burst in energy. According to a recent economic impact study, the trail system brings in an average of $7.2 million per year into the local economy, resulting in $670,000 worth of tax revenues that have been added to the State’s coffers.
Q: How has this boost profited those southern counties?
Reed: Where the communities and areas that are connected to the trail system were previously experiencing a decline; those communities and areas are now experiencing new businesses and opportunities popping up at an amazing rate. This is providing numerous amounts of new jobs; which in turn provides increased avenues for the younger generations to stay in the state and to prosper.
Q: How has the increased prosperity affected the communities?
Reed: I think that the communities and the areas have a new ray of hope. They see a new avenue for income that we have never had before. They openly embrace the tourism and all of the benefits that it has to offer. In times previous, after high school the youth had few options. They either went into the resource extraction industry, they went to college, or they moved out of the area for another type of trade. With the addition of the tourism industry, the diversity of choices in job opportunities has greatly increased. They are coming back to the community and assisting their parents in running new businesses such as lodging, restaurants, and outfitter services; just to name a few.
Q: What types of people come to recreate in the Hatfield McCoy trail system?
Reed: Most of the type of people that we see who come to the Hatfield-McCoy are family oriented, professional, and courteous. They recognize the opportunity that we have afforded to them and they are grateful for it. They treat our area, our rules, and our people with the utmost respect.
Q: How does the community react to the influx of travelers?
Reed: Initially, there was a faction of people that were skeptical. But after seeing the type of people that come into the area for recreation, and the increase in tourism dollars generated, they now greet them with open arms.
The Hatfield-McCoy Trail System is a statutory corporation created by West Virginia legislation for the purpose of economic development through tourism in nine southern West Virginia counties. Bill invites everyone to check out the Hatfield McCoy communities for a place of wonderful trails and opportunities. Their website is www.TrailsHeaven.com.
Karen Umphress has been active on trails her entire life, starting with hiking, biking, cross-country skiing, and canoeing with her family. She then added Off-Highway Vehicle (OHV) recreation. For close to a decade, she was the IT and Project Manager for the NOHVCC. She and her husband have been the Government Relations Officers for the American Motorcyclist Association (AMA) District 23 (also known as the Amateur Riders Motorcycle Association) since 1999. Karen is a founding member of a local dirt bike club, the Twin Cities Trail Riders, and serves on 2 MN state motorized recreation coalitions, the Minnesota Motorized Trail Coalition and the Coalition for Recreational Trail Users. Karen is an Advisor for American Trails board after having been a member of the Board of Directors for over 10 years. She is also the Minnesota State Chapter Coordinator and a Congresswoman for the American Motorcyclist Association. Karen Umphress is a Certified Professional Project Manager (CPPM). She created UP! Outside (UP) in October of 2017.
Contact: [email protected]
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