tag: Marketing


Sort: Date Title 9 entries listed

 

LIMIT results to these categories:

Funding and Planning   
Design and Building   
Management and Maintenance   
Advocacy and Promotion   
Benefits of Trails   
General Interest   

posted Apr 24, 2018

Promoting trails in the Delaware & Lehigh National Heritage Corridor

by Donna Boone with Delaware & Lehigh National Heritage Corridor, Inc.

Website and marketing efforts to publicize the trails along the Delaware & Lehigh National Heritage Corridor in eastern Pennsylvania.

  tags: marketing, advertising, tourism

posted Mar 13, 2018

Cedar Valley Trails Named 2012 Outstanding Tourist Attraction

This popular trail system is one of several projects recognized for excellence in the tourism industry at the recent Iowa Tourism Conference.

  tags: tourism, bicycle, marketing, partnerships

posted Mar 13, 2018

Implementing Trail-Based Economic Development Programs

This handbook outlines a variety of ways in which governments, businesses, chambers of commerce, tourism promoters, and individual citizens can help their communities develop and implement trail-based economic development programs.

  tags: active transportation, economic, partnerships, marketing

posted Mar 13, 2018

Shannon Region Trails Programme in Ireland

The Shannon Region Trails Programme is a Shannon Development-led initiative which aims to establish the Shannon Region as a world-class destination for walking, cycling, water-based and other outdoor activity pursuits during the period 2007-2010.

  tags: international, marketing, economic

posted Mar 13, 2018

Trail Tourism: Promotion of the Katy Trail in Missouri

The Katy Trail is a 185-mile rails-to-trails conversion of the Missouri-Kansas-Texas-Railroad (nick-named the KATY). The Missouri Department of Natural Resources was able to acquire the right-of-way after Congress passed the National Trails System Act allowing railroad corridors to be banked for future transportation use and used on an interim basis for recreational trails.

  tags: advertising, tourism, marketing

posted Mar 5, 2018

Mississippi River Trail Bikeway Marketing Toolbox

The Minnesota Department of Transportation has developed a guide to marketing bicycling along the Mississippi River Trail through the state's 800 miles of the bike route.

  tags: bicycle, marketing, tourism

posted Mar 5, 2018

Outdoor Recreation: An Overlooked Economic Giant

In total, 6.1 million American livelihoods directly depend on outdoor recreation, making it a critical economic sector in the United States.

  tags: marketing

posted Feb 5, 2018

Operations, Maintenance, and Stewardship 101

by Robert Searns with Robert Searns & Associates

It's not as glamorous as building the trail. There is no ribbon cutting for a maintenance program and seldom does upkeep win a national award. Yet, operations, maintenance, and stewardship are essential to the safe use, enjoyment, and long-term success of any trail.

  tags: sustainable trails, risk management, safety, cost, revenue, marketing

posted Jan 1, 2003

Maintenance Costs for the Schuylkill Trail

The tables show estimates of time needed to maintain the Montgomery County, PA, trail.

  tags: sustainable trails, risk management, safety, cost, revenue, marketing