The recreation strategy was developed
by recreation and conservation
organizations working with USACE
staff and Corps of Engineers Natural
Resources Education Foundation.
From the Recreation Strategy Group
Reasons for the Strategy:
Benefits to the Corps
A NEW STRATEGY FOR THE RECREATION MISSION OF THE U.S. ARMY CORPS OF ENGINEERS
The Recreation Strategy Group is composed of major outdoor recreation organizations interested in the recreation and environmental management of Corps lands and waters. In response to the August, 2007 meeting with General Van Antwerp, the Group is presenting recommendations for managing the Corps recreation programs to fully integrate the Corps Recreation & Environmental Stewardship programs into the overall mission of the Corps and the US Army. The group was convened by the American Recreation Coalition.
Drivers for Change
There is a crisis in America related to the fitness and health of our children and adults and that it needs immediate and significant attention.
Equally important is the potential for adverse impacts on military readiness, retention, quality of life of personnel and their families. The crisis is also affecting recruitment because of the growing number of young people not capable of serving in our Armed Forces without large expenditures and time commitments on fitness programs.
Why A New Strategy?
Corps lakes and waterways are significant places for public physical activities and public outdoor recreation, which contribute to improved health and well-being of millions of Americans, including potential Army recruits, soldiers and their families.
There is a need for increased recognition within the Defense agencies of the Corps as a support to Army values and mission. The Corps is the single largest recreation provider in the nation:; nearly 400 million visitor days annually. The Corps is a hidden giant among federal and state agencies. No other federal recreation provider reaches millions of people within 50 miles of major metropolitan areas.
Corps lakes and waterways are significant economic engines for countless local communities and states:
Partnerships with state and local governments are significant, augment Corps resources, and add to availability of public services and recreation opportunities. 1348 areas on Corps lands are managed by other federal, state, and local agencies. Funding for Corps recreation and environmental stewardship programs is significantly declining, resulting in degraded facilities, reduced safety and health conditions, and negative visitor experiences and public opinion. The Corps cannot attract increased legislative, financial and other support for its recreation programs because they are not widely recognized publicly or politically.
Benefits of the New Strategy
Proposed Recreation Strategy Objectives:
High Priority Proposed Actions:
1. Expand the Corps Communications Plans for the Recreation Program
The lack of public awareness about the scope and values of the Corps recreation program is a handicap in achieving support in the budget and public policy arena for resources essential to serving the health, safety, educational and economic benefits American should derive from Corps-administered sites. State, local, and private partners are also often unaware of the problems facing the Corps, even when they are lessees or working directly on Corps projects.
Immediately augment communications assets and undertake a creative and cost-effective effort to significantly increase public awareness and visibility.
This can be done with a minimal increase in staffing and expenditures through the following strategies:
A) Increase public awareness of Corps recreation programs, including the increased awareness by Department of Defense and Armed Forces Commands:
B) Establish an alliance with National Geographic Society (NGS) through a new book in spring 2009 -- a Guide to America's Scenic Waterways and Water Places.
The new Guide complements the NGS "Guide to America's Scenic Highways and Byways" which is now in its third edition and is a top seller for NGS. NGS has plans to proceed with the book but will need partners to aid on content, sponsorships and/or advance purchases of the book, as the Federal Highway Administration did for the byways book. The National Marine Manufacturers Association and several state tourism organizations have expressed a willingness to work with USACE on this project.
C) Identify and seek support from celebrity Corps site users who can create media and public interest. We know of several prominent elected officials, including U.S. Sen. Blanche Lincoln, who are regular visitors and value time at Corps facilities. Similarly, there are top musicians, key sports figures, and widely-recognized outdoor sportsmen who are visitors, make their livelihood, or own homes along Corps managed waters.
D) Increase and expand the visibility of Corps partner and volunteer efforts:
An example is the contributions of volunteers and partners at Lake Quachita who leveraged $10,000 of Corps funds to get $800,000 of partner contributions to build a trail.
E) Promote Corps-developed GoogleEarth applications and other innovative technology for the public to get recreation information.
2. Corps Plan for Enhanced Partnerships
Finding: The Corps has less robust and strategic relationships with key partners (stakeholders) interested in its recreation mission than many other federal agencies, which use a variety of advisory committees, foundations and other mechanisms to communicate and coordinate with constituencies. The Corps has made credible efforts in this area, including conducting listening sessions for stakeholders. Stronger regional and national partnerships between the agency and key groups are needed. The Corps has signed an MOU with the Corps of Engineers Natural Resources Education Foundation, but its function and focus needs to be further developed.
Solutions: The new Corps of Engineers Natural Resources Education Foundation should play a central role in an inventory of current and potential stakeholders, and identifying opportunities for cooperative actions. These activities should not require significant additional funds, but would require them to be of high priority.
A) Periodic Summit with Stakeholders:
B) Strengthen Communications with Allies and Partners:
The agency should (1) seek out and improve opportunities for interaction through existing venues, like state tourism conferences, stakeholder conferences and meetings, and local community events, 2) develop tools in cooperation with the Foundation measure the results of partnership efforts.
3. Corps Participation in National "Children in Nature" Initiatives
Finding: Other federal agencies have publicly announced national commitments to support a variety of initiatives related to "children in nature". There is ample evidence, that an entire generation of children will soon be separated from beneficial connections to nature and the outdoors with many resulting negative impacts to individuals and to society at large. The Corps lakes currently provide for local programs and initiatives that will get children outdoors, but more can and should be done at national and local levels.
Solutions: The Corps should play a meaningful role in the national movement to reconnect children and youth to nature and the outdoors. Corps facilities, lakes, and programs offer unique opportunities to families, organized groups, intergenerational initiatives, and local and state governmental partners to get kids reconnected with nature.
A) Actively seek opportunities to encourage the use of Corps facilities, lands and water by children, youth and young adults. The Corps can do this by:
E) Participate actively in interagency efforts to develop an umbrella agreement for Children in Nature agency programs at Headquarters level.
F) Work with the Army Morale, Welfare and Recreation to identify complementary programs that meet the needs of both military families and the recreating public, thereby conserving scarce financial resources, especially at those lakes that have nearby military installations.
G) Forest use by Active, Retired and Reserve military/veterans and their families to sustain a healthy workforce and families.
4. Community Sustainability
Finding: The impact of Corps recreation sites on gateway communities is substantial, both economically and on quality of life, and will influence the sustainability of many communities impacted by changes in manufacturing, mining, agriculture and other basic industries. Elements of current project plans could boost the positive influence of the Corps on these communities and millions they serve. Yet, potential contributions to these communities are limited by Corps budgets for recreation infrastructure, management and communications. New tools which supplement appropriations are needed, from fees to partnership authorities. Many of the tools are successfully used by other federal agencies, including other DOD offices and programs.
Solutions: The Corps should aggressively explore use of existing authorities for innovative development and operation of recreation and visitor service infrastructure, including pilot efforts involving Non-Appropriated Funding Instrumentalities, Challenge Cost-Share Agreements and leasing, and should outline clearly to the Administration and Congress the improvements possible through expanded fee and concessions authorities which incorporate fee retention.
A) The Corps should request and obtain a legal opinion regarding the authority to use Non-Appropriated Funding Instrumentalities (NAFIs) on lands it manages and, if determined to be applicable, designate not fewer than four sites for pilot efforts for this program.
B) The Corps should elevate its request for inclusion in the Federal Lands Recreation Enhancement Act in its FY09 budget meetings and stress the likely consequences of recreation facility closures if such fee authority, parallel to that now enjoyed by all other major federal recreation facility operators, is not provided.
C) The Corps should convene a meeting with local government officials, business and tourism industry leaders in one or more districts to discuss innovative ways to expand the benefits of Corps facilities to local communities. Among the possible outgrowths of the meeting would be local consideration of cost-sharing with local governments to build, maintain and expand Corps recreation based on innovative approaches by the local governments to fund their share.
D) Enhance websites interconnectivity between the Corps and local government and local tourism entities, from shared webcams to information bases. State tourism agencies now spend $300 million+ promoting visitation; the Corps should encourage an appropriate portion of these funds is used to highlight and promote Corps facilities.
5. Research Needs
Finding: The Corps needs to enhance research capability to effectively monitor and respond to changes in demographics and other factors that affecting recreation demand at Corps Lakes.
Solutions: Assess the role of Corps Lakes in supporting key recreation industries and delivering benefits to the American public.
A) Work with program partners such as Reserve America, Recreation Boating and Fishing Foundation, National Marine Manufacturers Association, State Tourism Offices, and others to assess the impact of Corps lakes on the demand for boating, camping and fishing in key states where the Corps is a significant provider of outdoor recreation opportunities.
B) Identify the "return on investment" of facility modernization and other improvements in terms of recruiting new participants in key outdoor recreation pursuits and retaining active participants.
C) Work with universities and other research institutions to identify the benefits recreation opportunities Corps lakes provide to the individual, communities, the economy and environment.
D) Develop methods to use data and information on new technology platforms (podcasts, You Tube, Garmin, etc.)
E) Develop methods to measure increases in public awareness of the Corps (See Action #1.A)
The Corps of Engineers has a great history and future potential for meeting the needs of Americans for stress relief, healthier lifestyles, contacts with nature, and environmental stewardship. We think the Corps needs help in growing support and tools to better meet the future challenges for America. Our group is committed to helping in whatever ways it can.
See News Release "U.S. Army Corps of Engineers Leaders Embrace New Recreation Strategy"
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Updated February 17, 2008